Close-up of glowing skin with artistic contour lines — premium med spa aesthetic

Turn Your Med Spa Into the Clinic
Everyone Books — Without Spending on Ads

We create elegant, conversion-driven content that makes your clinic look premium, builds instant trust, and turns profile visitors into paying clients.

Get Your Free Content Audit in 48 Hours

We'll show you exactly what's holding your social media back — and how to fix it.

What We Do

Everything You Need to Build a Premium Brand and Attract More Clients Online — all handled by us.

Premium Social Media Growth System — post design, caption writing, hashtag research, content planning, reel scripting, Google Business, campaign strategy, performance reporting

Your clients judge your clinic long before they book an appointment. We make sure what they see builds confidence, desire, and trust instantly.

From scroll-stopping posts to strategic reel concepts, we handle everything — so you can focus on your clients while your content brings in new ones.

Packages

Done-For-You Content That Actually Converts

Three clear packages. No hidden fees. No lock-in after 3 months. Just content that works.

Starter

Booked

For clinics that want consistent, professional content without thinking about it.

$349 USD / month

  • 12 branded posts/month
  • Conversion-focused captions + hashtags
  • Monthly content calendar
  • 1 revision round
Most Popular

Booked Out

For clinics ready to turn Instagram into a booking engine.

$799 USD / month

  • 20 strategic posts/month
  • Conversion copy + CTA writing
  • Monthly content strategy
  • Google Business Profile (4 posts/month)
  • 2 reel scripts/month
  • Monthly performance insights
  • 2 revision rounds
Premium

Waitlisted

For clinics serious about becoming the go-to aesthetic destination in their area.

$1,499 USD / month

  • 30 high-impact posts/month
  • Advanced conversion copywriting
  • Full content strategy + campaign planning
  • Google Business Profile management
  • 4 reel scripts/month
  • Monthly performance breakdown + improvement plan
  • Monthly campaign concept (theme + offer + direction)
  • Priority responses within 24 business hours
  • 2 revision rounds
Private Client

Private Client

One clinic. Full access. You become the go-to aesthetic clinic in your city.

$3,500 USD / month

  • Everything in Waitlisted
  • Weekly strategy plan
  • Direct access via WhatsApp/email
  • Custom offer copywriting (promotions, launches, seasonal campaigns)
  • Instagram Stories strategy
  • Competitor monitoring + positioning advice
  • First access to all new Playfy services
  • Limited to 2 clients at any time

No guesswork. No stress. Just content that works.

Built Specifically for Med Spas

We Don't Create Generic Content

Every post, caption, and concept is crafted specifically for the aesthetics industry — where trust, perception, and detail matter more than anything.

Instagram Content Creation

Polished, on-brand posts designed to position your clinic as high-end and trustworthy. Every post has a purpose — to educate, build trust, or drive a booking.

Reel Concepts & Scripts

Strategic, engaging ideas that attract attention and turn viewers into enquiries. We write the concept, the script, and the caption — you just film and post.

Google Business Optimisation

Make your clinic stand out where clients are already searching. Regular posts, updated descriptions, and keyword-rich content that drives local discovery.

Our Work

Content That Builds Clinics, Not Just Feeds

The difference between content that gets scrolled past and content that actually books appointments.

Before and after: low-quality versus premium content for Pure Skin Care

Pure Skin Care — Brand Elevation

From generic flat visuals with no hierarchy to a premium, clinic-inspired campaign that builds trust and drives conversions instantly.

Pure Skin Care — product campaign post
Pure Skin Care — model campaign post
Venus Premium — luxury beauty campaign
Moon Aesthetics — treatment promotion post
Sky Aesthetics — personalised consultation post
WHY MED SPAS CHOOSE PLAYFY

Content that puts
your clinic first

We understand what makes clients choose one clinic over another — and we turn that into content that brings them to you.

Before and after acne treatment result BeforeAfter

Ongoing · Instagram Growth

Real results, real clinics

FREE

Personalised content audit

No forms. Just real feedback within 48 hours.

Get yours →

Seamless onboarding experience

Skincare serum being applied to hand Two women holding foundation shade palette

Med Spas Only

WE SPEAK YOUR INDUSTRY

48h Turnaround

FREE AUDIT DELIVERY

Zero Lock-In

CANCEL AFTER 3 MONTHS

Money-Back

IF YOU'RE NOT SATISFIED

Close-up of glowing neck skin — tailored skin treatment result

Tailored to your clinic

Custom content strategies for every med spa, big or small

Our guarantee to you
“If you're not completely satisfied with your first month's content, we revise everything until you are — or your money back. No questions asked.”
What To Expect

What Our Clients Experience

We don't promise vanity metrics. We promise outcomes that show up in your booking calendar.

A profile that builds trust instantly

Within the first month, your Instagram reflects the premium experience clients get inside your clinic — before they ever book.

Content delivered on time, every time

A full month of posts, captions, and strategy ready before the month begins. No chasing. No delays. Just press post.

More enquiries from your profile

Strategic content that turns profile visitors into DMs and bookings — not just likes from people who never convert.

A content partner, not just a supplier

We learn your clinic, your treatments, and your clients — so every post feels like it came from inside your business.

Free Audit

See Exactly What's Stopping Your Clinic From Getting More Bookings

In your free audit, we'll break down your current social media and show you exactly what to fix.

No fluff. Just clear, actionable insights.

Request Your Free Audit

We respond within 48 hours. No obligation.

From zero to booked — in three simple steps

Step 1 — Send us your Instagram handle

Drop us an email with your clinic's Instagram handle. That's all we need to get started.

Step 2 — Receive your free content audit

Within 48 hours we'll review your profile and send you a personalised breakdown of what's working, what's missing, and where you're losing potential bookings.

Step 3 — We build your content strategy

If you're ready to grow, we match you with the right package and get to work. No long contracts. No confusing processes. Just consistent content that brings in clients.

Close-up of woman with freckles receiving botox reminder treatment
48h
★★★★★
AUDIT TURNAROUND
MARKETING INSIGHTS

Free knowledge to grow your clinic

Artistic face contour lines — med spa Instagram strategy
Instagram Strategy

Why your med spa Instagram isn't converting followers into bookings

Content planning for aesthetic clinics
Content Planning

How to plan a month of content in one afternoon

Eye closeup — Google Business optimisation for med spas
Google Business

Why your Google Business Profile is your most underrated marketing tool

Woman with blue clay face mask — reel content formula
Reels

The reel formula that drives med spa bookings

Your next client is already scrolling. Let's make sure they stop at your clinic.

Tell us about your clinic and we'll take it from there — starting with a free audit in 48 hours.

FAQs

Frequently asked questions

Med spa content examples by Playfy

Still not sure which package fits?

Our team is here to help.

Email us →
What's included in the free content audit?
We review your Instagram profile and identify exactly what's missing — posting consistency, caption quality, hashtag strategy, and content gaps — then send you a personalised breakdown within 48 hours.
Every clinic starts from a different place, so timelines vary. What we can promise is that from day one your content will be consistent, strategic, and built to convert. Most meaningful growth on social media happens between 60–90 days of consistent posting — which is exactly why we recommend committing to at least 3 months.
We require a minimum 3 month commitment. This isn't to lock you in — it's because social media growth takes consistency to work. After 3 months, you can continue, upgrade, or cancel anytime.
That's actually the perfect time to start. Building the right content foundation early means every new follower lands on a profile that's already optimised to convert. A small engaged audience always outperforms a large passive one.
Every clinic is different, so we start by understanding your signature treatments, target clients, and seasonal offers. Your content plan is built around your specific services — not recycled from a generic template.

Your clinic deserves to look as premium online as it feels in person.

We make sure it does.

Woman showing glowing shoulder and neck skin — premium med spa aesthetic

Start posting with a plan. This is where brands come to play.

Your next client is already scrolling. Let's make sure they stop at your clinic.